Understanding Online News Data Limitations
Learn how Analyse collects online news data and what limitations exist due to licensing, source coverage, and platform capabilities. News coverage is essential for monitoring brand reputation, crisis events, and PR outcomes. Analyse supports news tracking via aggregated third-party providers, but access is shaped by legal and technical restrictions. This article outlines what’s available and what’s not.
What News Data Is Available?
Analyse collects news articles through licensed media monitoring services. Supported data includes:
- Articles mentioning your brand in headline or body copy
- Source details, including publication name, date, and article URL
- Basic metadata, such as author (if available), publish time, and country of origin
- Full article excerpts (snippet or full body—depending on the publisher’s license)
Coverage typically includes global, national, and regional news outlets across online publications.
What News Data Is Not Available?
Due to licensing agreements and publisher restrictions, the following may not be accessible:
- Paywalled content (full text often excluded or redacted)
- Print-only publications without an online counterpart
- Content from non-partnered or unlicensed outlets
- Articles that mention your brand in images, captions, or sidebars only
- PDF or scanned versions of newspaper pages
Best Practices for News Monitoring
- Use keyword filters to remove irrelevant media coverage (e.g., similar brand names)
- Combine news tracking with social media monitoring to detect amplification
- Flag high-impact mentions for crisis response or PR alerts
- Check your licensing tier if you require access to specific premium outlets