This year’s analysis of GCC retail banking sentiment reveals varying customer perceptions across the region, with Saudi Arabia dominating the conversation through high volumes of both reputational and operational discussion.
The GCC Banking Sentiment Index is based on 2,795,103 consumer mentions collected from publicly available online conversations during 1 September 2024 to 28 February 2025. Covering all six GCC markets — Saudi Arabia, UAE, Qatar, Oman, Kuwait, and Bahrain, the study incorporates both leading incumbents and emerging digital-first players, ensuring that traditional and innovative banking models are represented.
Overall Reputational Net Sentiment:
17%
Reputational consumer conversation dominated the commentary, accounting for 63% of conversation volume.
Discover the key factors that are impacting public sentiment toward the GCC region's banking industry.
