Key metrics
22.5%
Net Sentiment top
performer Netflix
3.2%
Best Reputational
performer Disney+
49%
Most spoken about
platform Netflix
To better understand what viewers in the MENA region are really looking for in a streaming service, DataEQ collected over 1 million posts about Netflix MENA, Shahid, Starzplay, and Disney+ MENA.
The streaming services market is becoming increasingly competitive in the Middle East and North Africa (MENA) region, with global players like Netflix and Disney+ vying for market share alongside regional players such as Shahid and Starzplay. These platforms are constantly expanding their content offerings, investing in exclusive and original productions, and improving user experience to attract and retain subscribers.
The index includes data from the following countries: United Arab Emirates, Saudi Arabia, Bahrain, Kuwait, Qatar, Oman, Egypt, Lebanon, Jordan, Syria and Iraq.