DataEQ has published the UAE Banking Sentiment Index, in collaboration with PwC, revealing how the region’s major banks compare in the eyes of consumers on social media.
This year’s Index traced over 100 000 public non enterprise posts on X, from 1 January 2023 - 31 December 2023 towards the UAE's biggest banks.
Service channels drive negativity customer experience
Call centres was the second most spoken about service channel, with the lowest Net Sentiment at:
-90.8%
Report includes:
Net Sentiment performance (Overall, Reputational and Operational)
Root cause analysis - what is driving praise and complaints?
Customer service and product deep dive
Governance - risk and conduct performance
Incumbent banks vs traditional - who is winning?
For more information on what factors are driving customer experience & service towards the UAE leading banks – download the full report
